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Instagram’s New AR Filters For Diwali Festival


About Instagram’s New AR Filters

Instagram introduces the new AR filter called ‘Share Your Light’ for Diwali. The filter is inspired by diyas and festive lights. People will not be able to meet each other and celebrate Diwali this year. So, this new filter introduced by Instagram brings everyone closer. Further, Instagram stated, “The aim is to enable people’s expression and entertainment during this festive period”.

The new AR filter will be available in English, Hindi, Marathi, Bengali, Tamil, Telugu, and Urdu. Moreover, Instagram launched a few AR filters, gif stickers, and content programming for the festival of Durga Puja. The live video time has extended from one hour to four hours. In addition, Instagram has combined the messaging app with Facebook Messenger.

The Director and Head of Partnerships, Facebook India– Manish Chopra also said, “Instagram is a cultural hub and a place where people can freely express themselves. As celebrations go virtual, we continue to innovate with features and updates that help people during the festivities”.

Besides the new AR filter, Instagram also announced a host of IGTV shows. The creators of the show are Shirley Setia, Kusha Kapila, and Arjun Kanungo. Shirley Setia will host a five-part series IGTV show called ‘Sunday With Shirley’. Arjun Kanungo will host ‘Arjun Right Now’ that will show highlights of his week. Lastly, Kusha Kapila will be in ‘It will rake five minutes only’ that will provide often unanswered questions related to money and the workplace.

How To Use The New Diwali Filters?

The new Instagram’s AR filters for Diwali are accessible to Android and IOS devices both. Although, one has to update Instagram on the App Store or Google Play Store accordingly to get access to the new filters.

Follow the steps below to use Instagram’s New AR Filters for Diwali :-

  1. Firstly, tap on the ‘Instagram Camera’ icon that uploads stories.
  2. Search for the effect by using ‘Festive Diya’.
  3. Now, use the filter and spread joy and positively around.

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Gurman Kaur

I am organized, responsible, and passionate about writing. I have great communication skills and am skilled at doing research work.

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